From a Young Widow: What Moms Need to Know – Podcast Ep 52
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From a Young Widow: What Moms Need to Know – Podcast Ep 52

We're chatting with widow, Cheyenne Bell, and the Founder and CEO of Dayforward, Aaron Shapiro about life insurance & what moms need to know.

Sponsored by: The image shows the word
Published February 16, 2021

by Nina Spears

The Baby Chick®: Pregnancy, Birth & Postpartum Expert

Today I have the pleasure of chatting with one of our moms here at Baby Chick, a young widow, Cheyenne Bell, and the Founder and CEO of Dayforward, Aaron Shapiro.

CEO Aaron Shapiro has a long history of being a marketing and technology executive and serial entrepreneur, but most of all, he is a father and husband to his wife and three children in New York City. He’s spent his career using digital technology to help make people’s lives better. After leaving his last company, which helped some of the world’s largest companies modernize their business with digital, Aaron decided to take on the massive and important problem of financial security in the life insurance industry.

This brings us to today’s episode and the importance of having life insurance if anyone depends on you financially. We’re so happy to have Aaron here to talk about Dayforward and have Cheyenne share her story. Cheyenne is a busy mom of two young kids who suddenly became a widow in 2017. Since then, she has become passionate about educating other young couples about the importance of preparing for the worst. She recently wrote an article on our site about becoming a young widow and why life insurance is crucial when planning for your future. And Cheyenne is here to talk about her story and insight on this critical topic.

We know. In general, life insurance is one of those things that you don’t necessarily want to think about. And it might not be everyone’s favorite thing to discuss, either. Especially ‘what if’ scenarios about untimely death. But it is important when you decide to start a family or already have a family of your own.

Aaron and Cheyenne are both here to discuss the following:

  • Why life insurance is so important for keeping your family financially secure.
  • The importance of having the right amount of coverage to protect your loved ones.
  • And lastly, how Dayforward Income Protection is different from conventional life insurance and what they want families listening to know.

Our Sponsor

Today’s episode is brought to you by our friends at Dayforward. If you haven’t heard of Dayforward yet, they’re an entirely new type of life insurance that protects your family by protecting your income. So if you die, your family will continue to receive your twice-a-month paychecks just like they depend on today until your kids are adults.

This story and all opinions expressed in this paid testimonial are my own.


We hope you found this episode helpful. If you did and enjoyed it, please subscribe to our podcast, Chick Chat, and leave us an honest review. Links below!

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Nina Spears The Baby Chick®: Pregnancy, Birth & Postpartum Expert
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Nina is The Baby Chick® & Editor-in-Chief of Baby Chick®. She received her baby planning certification in early 2011 and began attending births that same year. Since then, Nina has… Read more

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