Baby Chick is a trusted hub for pregnancy, birth, postpartum, and parenting — founded by Nina Spears, “The Baby Chick®.” With 14 years of experience supporting more than 700 families through pregnancy, birth, and postpartum, Nina recognized a growing need: parents had the same important questions and deserved trusted, compassionate answers.

In 2015, Nina created Baby Chick to empower parents with expert-backed information, practical advice, and heartfelt support — helping every family feel confident in the choices they make. Today, Baby Chick covers everything from pregnancy and birth to postpartum recovery, parenting, motherhood, and family life.

Baby Chick’s mission is to educate, inspire, and uplift moms everywhere. Parenting is one of life’s greatest journeys, and no parent should feel alone. Whether preparing for birth, healing postpartum, or navigating the toddler years, Baby Chick provides trusted guidance, expert advice, and real-world solutions to support families at every stage.

Baby Chick proudly celebrates all families, in every form. The company is committed to providing honest advice, thoroughly researched resources, and product recommendations parents can trust — always shared with compassion, care, and a dedication to each family’s well-being.

From pregnancy to parenthood, Baby Chick is here to make every family’s journey easier, more joyful, and filled with trusted support.

WE’RE HERE
to educate,
inspire,
and uplift mothers

Accepting | Authentic

At Baby Chick, we are accepting and supportive of all choices parents make during pregnancy, birth, and parenthood. Unmedicated or medicated, breast or bottle, co-sleeping or crib. We support you. We are authentic with our voice and our support and share the real sides of motherhood—the good, the bad, the ugly, and the beautiful.

Education | Empowerment

Intention | Inspiration

Objective

Understanding | Uplifting

Nina Spears "The Baby Chick" with shoulder-length blonde hair is smiling brightly, dressed in a red scrub top and pants featuring a gray drawstring. Her hands are casually tucked into their pockets. Everything about the scene is crisp against the plain white background.

Nina Spears “The Baby Chick”

Founder & CEO

Nina is The Baby Chick® and the Founder and CEO of Baby Chick®. Early in her career, Nina acquired her nickname from one of her birth doula clients, who lovingly referred to her as “The Baby Chick.” The “chick” who knows all about babies. The moniker has stuck ever since!

Nina received her baby planning certification in early 2011 and began attending births that same year. She received her birth doula and postpartum doula certifications from DONA International, her childbirth educator certification from ICEA, her Hynobabies Hypno-Doula certification, her license in massage therapy certifying in prenatal, labor induction, and postpartum massage, her infant massage instructor certification from Loving Touch, and her Prenatal Fitness Educator certification from ICEA. For over a decade, Nina has used her knowledge and expertise to teach and support hundreds of families during their pregnancies, at their births, and throughout their postpartum journeys. It has been her passion to educate and support families through their motherhood experiences, and she has done exactly that and continues to do so through Baby Chick, named after her epithet.

Having supported over 700 mothers, Nina is now sought after as a pregnancy, birth, and postpartum expert. She continues to make guest appearances on TV shows and podcasts, do speaking engagements, and review baby products while also running her company, Baby Chick. Nina is also a loving mother to her two young children, Liam and Lily. Nina and her husband, Brian, are the owners of Baby Chick®.

We work with medical experts and specialists in various fields, including obstetrics and gynecology, midwifery, pediatrics, child development, psychology, and lactation consultancy-to ensure our readers receive the most accurate and trustworthy information.

A woman with long blonde hair is smiling and standing outdoors. She is wearing a black dress with white polka dots. The background is softly blurred, showing some trees and sunlight filtering through.
Rachel Tomlinson

Registered Psychologist

Melissa Hardy
Melissa Hardy

Pediatrician, Breastfeeding Medicine Specialist, IBCLC

A woman with shoulder-length blonde hair is wearing a white lab coat over a pink medical outfit. She is seated against a light gray brick wall, looking at the camera with a slight smile.
Dr. Stephanie Sublett

Board-Certified OB/GYN, FACOG, IBCLC

Nicole Avena
Dr. Nicole Avena, Ph. D.

Associate Professor of Neuroscience

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Kirsten White

Pediatric Nurse, BSN, RN

Rande Ludwig
Rande Ludwig

Registered Nurse BSN, RNC-NIC